This public-facing arts listing website run by Audiences Central changed both its name and its remit.
Arts Central became Scene Central and, although continuing to carry listings for art exhibitions and events, it was also to include cultural and entertainments listings.
Supercool were approached to help with the re-brand and ensure it was clear that Scene Central was broadening the scope of the events it promotes – as well as the audience it speaks to.
- Brand consultancy
- Brand creation