Glossary
PPC
Pay Per Click – an advertising model, used in particular by search engines, where advertisers only pay when a user actually clicks on an ad to visit the advertiser’s website.
Design Glossary
- A sizes (A0-A6)
- Accessibility
- Binding
- Bitmap
- Bleed
- Branding
- Canadian binding
- CMS
- CMYK
- Copy
- Corporate identity
- CSS
- Deboss
- DL
- DPI
- DPS
- Ellipsis
- Emboss
- Foil blocking
- Fold
- Font
- FTP
- Full colour
- Hi-res
- Hosting
- HTML
- Lo-res
- Pantone
- Perfect binding
- PPC
- Proof
- RGB
- Rich black
- RSS
- Saddle stitching
- SEO
- Spiral binding
- Spot colour
- Spot UV
- Typeface
- Typography
- URL
- Vector
- Wiro binding
RSS