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Feeling a bit green

Categories: Silly, Useful/interesting

It's that time of year when Pantone reveal their 'Color [sic] of the Year', and in 2013 we should be looking out for up-and-coming hue PANTONE 17-5641 Emerald, apparently.

Why? Because, according to Pantone's website, the "vivid, verdant green, enhances our sense of well-being … by inspiring insight, as well as promoting balance and harmony."

I'm not that convinced by the whole thing really, but perhaps there is something useful about it, in that it helps folks to stop and think about colours and colour trends; which is a pretty fundamental part of what we deal with as designers.

So, get ready to witness rails of clothing resembling forests, and a glut of references to The Wizard of Oz's Emerald City in the coming year.

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